Beyond Skincare Journal

Beyond Skincare Journal is the archive of my weekly emails where I share what I'm learning as I build two skincare businesses with Christ at the center. You'll get real tips, honest lessons, and faith-based encouragement. My hope is that you'll be reminded that God leads every step—and you can build a profitable business without burning out.
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Beyond Skincare

Part 3 - Website Optimization: Create a better homepage

Part 3 - Website Optimization: Create a better ...

Hey {{ person.first_name|default:'Beauty Boss' }},  Last week, I show you how to find out where your website traffic comes from and how well that traffic converts. If you missed it,...

Part 3 - Website Optimization: Create a better ...

Hey {{ person.first_name|default:'Beauty Boss' }},  Last week, I show you how to find out where your website traffic comes from and how well that traffic converts. If you missed it,...

Part 2 - Website Optimization: Traffic Sources

Part 2 - Website Optimization: Traffic Sources

Hey Beauty Boss,  Last week, we discussed finding your conversion rate and learned how to interpret what that number means. If you missed it, click here to watch the replay. Today,...

Part 2 - Website Optimization: Traffic Sources

Hey Beauty Boss,  Last week, we discussed finding your conversion rate and learned how to interpret what that number means. If you missed it, click here to watch the replay. Today,...

Part 1 - Website Optimization: Conversion Rate

Part 1 - Website Optimization: Conversion Rate

Hey Beauty Boss,  Last week, we talked about improving your website with SEO. I talked about where to add SEO, what backlinks are, and the SEO app I use for...

Part 1 - Website Optimization: Conversion Rate

Hey Beauty Boss,  Last week, we talked about improving your website with SEO. I talked about where to add SEO, what backlinks are, and the SEO app I use for...

Tips for Improving SEO on Your Website

Tips for Improving SEO on Your Website

Hey {{ person.first_name|default:'Beauty Boss' }},  Last week, I spent a decent amount of time improving SEO on my website. If you aren't sure what SEO stands for, it's search engine...

Tips for Improving SEO on Your Website

Hey {{ person.first_name|default:'Beauty Boss' }},  Last week, I spent a decent amount of time improving SEO on my website. If you aren't sure what SEO stands for, it's search engine...

Warning: Do not let ChatGPT REPLACE YOU

Warning: Do not let ChatGPT REPLACE YOU

Hey Beauty Boss, I hope you were able to craft your elevator pitch from last week and upload some brand awareness content. If you missed last week, click here to read the message....

Warning: Do not let ChatGPT REPLACE YOU

Hey Beauty Boss, I hope you were able to craft your elevator pitch from last week and upload some brand awareness content. If you missed last week, click here to read the message....

How to Create a 30 Second Elevator Pitch for Your Beauty Business

How to Create a 30 Second Elevator Pitch for Yo...

Hey Beauty Boss,   This month, I'm going to be focusing on brand awareness. One of the pieces of content I'm going to plan to post weekly is an intro...

How to Create a 30 Second Elevator Pitch for Yo...

Hey Beauty Boss,   This month, I'm going to be focusing on brand awareness. One of the pieces of content I'm going to plan to post weekly is an intro...